With FitTV, a cable station that offers 20 hours of fitness and health programing every day, another excuse for not exercising bites the proverbial dust.
FitTV also delivers lifestyle programing on nutrition and weight loss, and a video-on-demand service allows viewers to call up favorite shows at will.
FitTV targets adults ages 25-54 and is available in 47 million homes nationwide, according to Tomka, who says the subscriber base has increased steadily since the station's 2003 inception.
Wednesday, April 15, 2009
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